Darvin’s selects TD Bank for private-label credit card
“It was critical for us to find a financing partner who embodied our same ideals with regard to customer service and experience,” said Steve Darvin, co-owner of Darvin Furniture and Mattress. “We’ve worked hard to establish a strong and loyal customer base, so meeting their financing needs with a partner who is knowledgeable and will put them first was extraordinarily important to us. Culturally, TD and Darvin are incredibly well-aligned. TD focuses on providing a positive customer experience at every exchange. We strive for the same, so this just felt like a great fit for us.”
TD Partnerships recently conducted its inaugural Retail Experience Index survey and found that significantly more (39%) furniture shoppers would research financing options for their next purchase compared with shoppers overall (22%). Furthermore, of those who researched financing options, 76% did so in-store with the help of a sales associate, underscoring the importance of a well-trained and knowledgeable sales staff.
“We couldn’t be happier to have Darvin Furniture and Mattress as a partner,” said Mike Rittler, head of partnership programs at TD Bank, Wilmington, Del. “Darvin’s long history and reputation in the market is exemplary, and we look forward to offering financing options that provide flexibility and value to their loyal customer base.”
Ninety-eight-year-old Darvin Furniture & Mattress is a family-owned business that ranked number 78 on Furniture Today’s 2018 list of Top 100 U.S. Furniture Stores.
TD Bank’s U.S. Partnerships business launches and administers new credit card portfolios for merchants across all sales channels and acquires retailers’ existing credit card portfolios.